Beauty is a primal, quiet force
Since 2012 · Aesthetics & Craftsmanship
In the spring of 2012, two Creative Directors from renowned global agencies Y&R and GREY GLOBAL engaged in a profound dialogue.
Having shaped iconic narratives for international powerhouses like Audi, Volkswagen, Lenovo, and RedBull, they chose to step away from the noise. Instead, they redirected decades of aesthetic mastery toward a fundamental question: What is the true relationship between art and human life?
From this quiet awakening, AsianArt was born—a dedicated studio crafting bespoke luxury home aesthetics, creating pieces that gently illuminate and accompany everyday living.
Eastern Aesthetics & Performance Art Experiments
AsianArt is dedicated to the contemporary redesign of Asian traditional crafts, forms, and tactile materials.
2015 ｜ The light-and-shadow installation “Homecoming” won the Red Dot Award: China Good Design.2017 ｜ Invited as a featured art group to the Taobao Maker Festival, we constructed a traditional Shanxi shadow puppet theater, “Xue Gang’s Rebellion,” within a modern industrial space—creating a landmark interactive exhibition that bridged ancestral heritage and contemporary life. That same year, utilizing rare 1960s Soviet cold-green Nixie tubes fused with aged elm wood and precision-carved copper, we crafted the touch-interactive piece “Time Tunnel,” earning the prestigous China Red Star Design Award.2018 ｜ Honored with the Grand Exhibition Award at the Shanghai International Furniture Fair.2019 ｜ Through the performance art experiment “Informal,” we reaffirmed our core conviction: “Art does not belong on a pedestal; it breathes through the authentic rhythms of daily living.”
Craft & the Artisan
Hand-painting, weaving, raw lacquer coating, screen printing, and woodworking stand as the ultimate antidote to industrial mass production.
AsianArt crafts bespoke production frameworks tailored to every individual artisan—honouring stringent ecological standards while uncompromisedly preserving the exquisite integrity of authentic traditional craftsmanship.
Transcending spatial curation with AsianArt, evolving into personal portable art with QiBow
“With feet planted in both Eastern and Western cultures, and a mind reflecting upon universal art. From harmonizing a home, to warming the human soul.”
Guided by a profound reverence for natural elements—raw gemstones, heritage lacquerware, and refined metals—we condense raw materials into “wearable works of art.”Born in 2024, the QiBow adornment brand focuses on the meticulous handcraftsmanship of master artisans, creating intimate objects that carry deep personal meaning and spiritual resonance.
